The Hard Truth About B2B eCommerce

Building A B2B eCommerce Community With Brett Sinclair

March 10, 2021 Isaiah Bollinger Season 2 Episode 14
The Hard Truth About B2B eCommerce
Building A B2B eCommerce Community With Brett Sinclair
Show Notes

Brett Sinclair has been in B2B eCommerce for a lot of his career and has developed a wide range of understanding of the industry. In doing so he realized education was the key missing link companies needed to get better at eCommerce in the B2B space. He started The B2B eCommerce Association of Australia and has seen tremendous success with companies growing through education and networking with other B2B specialized vendors and experts. We talk all things B2B and how to get over the education hump into important next steps like ensuring your solution is adopted by customers.