
The Hard Truth About B2B eCommerce
This podcast is all about B2B eCommerce with a focus on helping manufacturers and distributors modernize their businesses. B2B is a different breed of eCommerce and it needs a different breed of Podcast. We get into the nitty-gritty of integrations, adoption, platforms, data and so much more regarding what makes B2B difficult to make successful for eCommerce! This podcast is hosted by Isaiah Bollinger SVP of https://zaelab.com and Timothy Peterson who can help you with all things B2B eCommerce.
The Hard Truth About B2B eCommerce
How To Leverage Retail In B2B eCommerce
Tim Swindle is the CEO of Paddle Smash, a new CPG company. He previously exited a software company another CPG company he founded. Tim has extensive experience leveraging retail and using B2B sales to grow a business. We discuss the mix that retail plays in business and how to properly mix retail, eCommerce, and other channels. We believe a mix of channels is best and using eCommerce to facilitate those channels can be extremely effective and a huge competitive advantage.