The Hard Truth About B2B eCommerce
This podcast is all about B2B eCommerce with a focus on helping manufacturers and distributors modernize their businesses. B2B is a different breed of eCommerce and it needs a different breed of Podcast. We get into the nitty-gritty of integrations, adoption, platforms, data and so much more regarding what makes B2B difficult to make successful for eCommerce! This podcast is hosted by Isaiah Bollinger SVP of https://zaelab.com and Timothy Peterson who can help you with all things B2B eCommerce.
Podcasting since 2020 • 158 episodes
The Hard Truth About B2B eCommerce
Latest Episodes
Episode 158 : Zeke Camusio, CEO of Data Speaks
In this episode, we explore the pivotal role of AI and machine learning in revolutionizing B2B marketing strategies. Learn how these technologies are not only optimizing campaigns but also personalizing customer experiences and driving measurab...
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Season 8
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Episode 18
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54:43
Episode 157: Matthew Asher, Senior Program Manager of CPQ at ServiceNow
In Episode 157 of "The Hard Truth About B2B E-commerce," hosts Isaiah Bollinger and Timothy Peterson welcome Matthew Asher, Senior Program Manager of CPQ at ServiceNow. Dive into the evolution of Configure Price Quote (CPQ) systems and their im...
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Season 8
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Episode 17
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1:01:48
Episode 156: Lance Owide, General Manager B2B at BigCommerce
In Episode 156 of "The Hard Truth About B2B E-commerce," hosts Isaiah Bollinger and Timothy Peterson welcome back Lance Owide, General Manager of B2B at BigCommerce. Lance shares insights into the evolving landscape of B2B e-commerce, emphasizi...
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Season 8
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Episode 16
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1:06:23
Episode 155: Michael Netto, General Manager K-Commerce
Michael Netto is the general manager of K-Commerce, a B2B eCommerce focused software platform. We discuss many challenges in B2B such as excel's unstructured data creating data problems, manufacturers vs distributors, the tech gap vision and ma...
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Season 8
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Episode 15
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1:06:05
Episode 154: Chris Gee, CTO of the B2B eCommerce Association
Chris Gee is the CTO of the B2B eCommerce Association and is ensuring that the technology of the organization helps facilitate the community. We discuss the B2B eCommerce revolution and B2B vs B2C: a generational shift in eCommerce. There are m...
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Season 8
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Episode 14
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1:08:58
