The Hard Truth About B2B eCommerce
This podcast is all about B2B eCommerce with a focus on helping manufacturers and distributors modernize their businesses. B2B is a different breed of eCommerce and it needs a different breed of Podcast. We get into the nitty-gritty of integrations, adoption, platforms, data and so much more regarding what makes B2B difficult to make successful for eCommerce! This podcast is hosted by Isaiah Bollinger SVP of https://zaelab.com and Timothy Peterson who can help you with all things B2B eCommerce.
The Hard Truth About B2B eCommerce
Episode 84: Arno Ham, CPO at Sana Commerce (ERP First eCommerce)
Arno Ham has been at Sana Commerce for over 17 years and has seen the evolution of B2B eCommerce firsthand. Sana Commerce has developed into a robust B2B eCommerce provider for distributors, brands, and manufacturers looking to sell online that use Microsoft Dynamics or SAP. They have an ERP-first approach that allows them to use all the ERP data in real-time on the frontend of the eCommerce store, which is critical for B2B eCommerce.
